[SGVLUG] ultraviolet DRM @ Caltech Enterprise forum

[matti]

hi,

Normally the topics of the enterprise forum are really
good... however, this one caught my attention...
seems to be more of a sales pitch for an DRM scheme..
( see below )

note last year "Universal DRM" was renamed UltraViolet

from
http://www.entforum.caltech.edu/

New Entrepreneurial Opportunities in Digital Entertainment: The UltraViolet Approach
 
Saturday, January 15, 2011

Event Preview

There is a tremendous amount of innovation taking place in the marketplace for online video. These innovations increasingly bring consumers closer to the goal of being able to access content anytime, anywhere and on the device of their choice. This marketplace is about to get a further boost with the advent of UltraViolet™. Currently in testing and set to launch in 2011, this coalition promises new exciting features to consumers and new opportunities for entrepreneurs.

This event will provide an overview of the UltraViolet ecosystem and highlight new opportunities for innovation that are enabled by UltraViolet. Panelists from key members of the 60 participating entertainment and technology companies will provide perspectives of how the platform will create a digital marketplace much like the DVD format did for physical media. In addition, they will discuss the enabling features of UltraViolet that will allow startups to create both consumer services, such as content discovery, recommendations and user interfaces, and business services such as encoding content and metadata.

Keynote Speaker

Mitch Singer (Click to see bio)
President
Digital Entertainment Content Ecosystem
www.uvvu.com

Chief Technology Officer
Sony Pictures Entertainment
www.sonypictures.com

Panelists

Richard Doherty 
Director, Media Technology Strategy
Microsoft Corporation
www.Microsoft.com

Timothy Dodd 
Vice President, Media and Entertainment
Neustar, Inc.
www.neustar.biz

Petr Peterka (Click to see bio)
Chief Technology Officer
Verimatrix, Inc.
www.verimatrix.com

Yosi Glick (Click to see bio)
CEO & Co-Founder
Jinni Media Ltd.
www.jinni.com

Moderator

Steve Banfield (Click to see bio)
Senior Vice President, Digital Strategy
Screenlife Games, LLC
www.screenlifegames.com

Producers

Krishnan Rajagopalan (Click to see bio)
Vice President, Digital Media Technologies
Motion Picture Association of America, Inc.
www.mpaa.org

Lynn Foster (Click to see bio)
Chief Executive Officer
BPT Pharmaceuticals
www.bptpharma.com

Date
Saturday morning, January 15, 2011


http://en.wikipedia.org/wiki/UltraViolet_(DRM)

http://tech-reviews.findtechnews.net/not-so-moronic-dece-drm-finally-coming-midyear/